80 loads (This package contains 80 loads as measured to the lower fill line on the scoop). Brighter whites & color in just 1 wash (vs. dingy). Cleans whites & colors bright! Cheer's BrightClean formula fights dinginess while neutralizing chlorine, leaving whites & colors clean & bright! Brighten your life one load at a time. Safe for septic tanks. Contains no phosphate.