Dimethicone skin protectant. With natural colloidal oatmeal. Relieves itchy, extra dry skin. Moisturizes for 24 hours. Cools on contact. This nourishing lotion with natural colloidal oatmeal and menthol is specially formulated to relieve and protect itchy, extra dry skin while moisturizing for 24 hours. Unlike ordinary lotions, the unique Aveeno formula cools skin on contact and provides long lasting moisturization and relief of itchy, dry skin. Rich, yet fast absorbing, it contains no added fragrance, so it's gentle enough for even sensitive skin. Aveeno Skin Relief Moisturizing Lotion leaves your skin soft smooth and naturally healthy looking. Clinically shown to: moisturize for 24 hours. Discover Aveeno Active Naturals. Simply put, Active Naturals are ingredients derived from nature and uniquely formulated to reveal skin's natural health and beauty. Essential Active Naturals: Cooling menthol; Skin-soothing natural colloidal oatmeal. Dermatologist recommended for over 60 years. Made in Canada.