Trusted since 1849. 100% real fish, no fillers. Wild caught. 100% Real Fish: Wild-caught Pollock, a mild, flaky white fish. Real Simple: No fillers, no artificial colors or flavors, no preservatives or hydrogenated oils, and tested mercury safe (Gorton's tests to ensure strict compliance with both Gorton's and Government quality and safety standards, including those for mercury). Real delicious! Real fish, simple ingredients. 100% wild-caught pollock. Breadcrumb coating. Vegetable oil.